Know when your brand shows up in AI — and when it doesn't.
340 buyer-intent prompts · 4 AI engines · updated 2 min ago
Monitoring brands in
The Problem
Your brand is being ranked by AI every day. You just can't see it.
You're invisible and you don't know it
When a buyer asks ChatGPT which CRM to use or which agency to hire — your brand may not appear in the answer. No alert fires. No report lands. You're losing ground silently.
Your competitors may already own the answer
AI engines don't rotate citations fairly. One brand gets consistently cited; the others vanish. Competitor mention share in AI is becoming as critical as organic search rank — and it's entirely unmeasured.
AI describes you in ways you can't control — yet
AI systems paraphrase, compress, and reframe your positioning. They may misrepresent your differentiators or conflate you with a competitor. You can't fix what you can't see.
Capabilities
Complete AI brand intelligence —
one dashboard.
From citation tracking to drift detection, BrandMirror gives growth teams full visibility into how AI sees your brand.
CITATION TRACKING
Know exactly when your brand appears in AI answers
Track citation position, mention rate, and prompt triggers across all four AI engines. See the full text of how each AI describes your brand — and watch it change over time.
COMPETITOR SHARE
See who owns the answer in your category
Compare mention share across ChatGPT, Claude, Perplexity, and Google AI Overviews. Get prompt-level breakdowns: where you lead, where competitors dominate, and who's gaining.
POSITIONING MONITOR
Catch when AI misrepresents your brand
AI systems compress and reframe your positioning over time. BrandMirror tracks every change and alerts you the moment key differentiators stop appearing in answers.
PROMPT INTELLIGENCE
Discover unclaimed category prompts your brand can own before competitors do.
DRIFT ALERTS
Instant notification when citation rate drops or a competitor surges ahead of you.
WEEKLY REPORTS
Structured, shareable digests with prioritized actions your team can execute on.
How It Works
Up and running in 48 hours.
CONNECT
Connect your brand and category
Tell us your brand, top competitors, and the buyer categories you want to monitor. No code, no integration — a single 20-minute setup call.
MONITOR
We query AI engines daily across 500+ prompts
BrandMirror sends structured prompts to ChatGPT, Claude, Perplexity, and Google AI Overviews — mimicking real buyer research. We capture every citation, position, and description.
REPORT
Get weekly reports that drive action
Citation rate trends, competitor share shifts, positioning changes, and prompt opportunities — prioritized by impact and delivered every Monday morning.
Competitor Intelligence
See exactly how you
stack up in every AI.
It's not enough to know whether you appear. You need to know who owns the answer in your category — and which specific prompts they're winning on — so you can act.
- Competitor citation share across all 4 engines
- Prompt-level breakdown: where you win, where you lose
- Weekly delta — who's gaining, who's declining
- Side-by-side positioning comparison
| Brand | ChatGPT | Claude | Perplexity | Google AIO |
|---|---|---|---|---|
| Acme (you) YOU | 68% | 43% | 28% | 54% |
| Rival Co. | 81% | 72% | 65% | 47% |
| Startup X | 32% | 28% | 71% | 18% |
| Legacy Inc. | 19% | 14% | 11% | 29% |
Why Now
AI is the new search.
Most brands don't know yet.
The window to establish AI visibility before your competitors is open right now — and it won't stay open long. The brands that build a monitoring practice today will be unmeasurably ahead.
Traditional SEO took years to become a competitive necessity. AI visibility is on the same trajectory — but compressed into months. The early movers win by default.
of US adults use AI for product research
Edison Research, 2024
YoY growth in AI search queries
Statista, 2024
of B2B buyers use AI before visiting a vendor site
Gartner, 2024
FAQ
Questions we hear most.
Which AI engines does BrandMirror monitor?
We monitor ChatGPT (GPT-4o), Claude (Anthropic), Perplexity AI, and Google AI Overviews — the four platforms currently driving the most AI-influenced purchasing decisions. Additional engines can be added on request.
How do you decide which prompts to track?
We start from your product category and target buyer personas, then build a library of category-level prompts ("best CRM for startups"), comparison prompts ("HubSpot vs Salesforce vs..."), and buyer-intent prompts ("what tool should I use for..."). You review and approve the prompt set in the onboarding call.
Can I track my own brand description, not just whether I appear?
Yes. BrandMirror captures the full text of how each AI engine describes your brand, summarizes it, and flags changes week-over-week. If your key differentiators stop appearing in answers, you'll know.
How often is the data refreshed?
We query each AI engine daily across your full prompt library. Your dashboard is updated every 24 hours. Weekly digest reports are sent every Monday morning.
Is this useful even if I already rank well in Google?
Highly. AI answer engines synthesize the web differently from Google's ranking algorithm. A brand can have strong SEO and still be absent from AI answers — and vice versa. They are distinct surfaces that require separate monitoring strategies.
How do I get started?
Book a 30-minute demo. We'll show you the platform with live data from your category, and if it's a fit, onboarding takes 48 hours. No contract, no credit card for the pilot.
See BrandMirror
with your brand's
live data.
Book a 30-minute demo. We'll show the platform live, using real prompts from your category — so you can see exactly what AI is saying about your brand today.
No credit card. No contract. 48-hour onboarding.